Tag: Advertising
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Adapting to Spotify’s New Norm: A Guide for Independent Artists on Royalties and Advertising
Introduction Spotify, a giant in the music streaming industry, is set to revolutionize its royalty model, aiming to generate an additional $1 billion for artists in the next five years. This article delves into the changes and explores their potential impact on independent artists. Spotify’s Royalty Changes New Minimum Track Length With the intention of…
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Everything You Need To Know About Instagram Advertising
The launch of Instagram advertising has been welcomed with open arms by businesses around the world, who are now able to use the popular platform to reach over 400 million active users globally. For people in the Middle Eastern region, its launch has been even more celebrated, as a majority of the Arab speaking population…
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Digital Marketing and the Rise of Online Advertising
“The future of advertising is the Internet” – Bill Gates Considered amongst the smartest men alive, Bill Gates couldn’t have put things more distinctly. Digital Marketing has taken the field of marketing itself in a direction many didn’t see coming some time ago. The ubiquity of internet devices and social media connectivity has made this…