Tag: SEO
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Better Together: PPC and SEO
When you think of SEO, you’re probably thinking of organic search strategies, or the methods you’re using to increase your visibility in the search engine results pages (SERPs). Pay-per-click (PPC), on the other hand, is when you actually pay for that visibility. If you’re considering the two as totally separate tactics, you might be missing…
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Rank Brain – Google’s Artificial Intelligence That Determines SEO
Rank Brain: How it affects our search patterns and ranking Google’s artificial intelligence program is responsible for interpreting all the queries which internet users have typed on Google in the past months. It’s also effective when it comes to the never before searched queries on the search engine. It catches similar phrases or words and…